The power of the Criterion® product line continues with the latest innovation from BÖWE BELL + HOWELL — WayMark™: An alternative to digital meters.

This permit-based alternate postage payment solution enables mailers to verify the weight of every mailpiece, calculate postage, generate postage reports, and optionally prints customized indicia all in one operation. It consists of a high-speed weight verification module and an optional permit printer integrated into a Criterion sorter system.

WayMark is running live at several sites and has realized 100% USPS acceptance of mailing.

Benefits to your mailing operations:

• Eliminates the step of separating mail by weight for a permit mailing, thus increasing presort qualification and decreasing labor time.
• Verifies postage at high speeds up to 36,000 mailpieces per hour based on mailpiece size – greatly improving operational productivity.
• Quality Weight Verification – checks weight anomalies against expected value via high speed mailpiece insert verification. Eliminates postage estimation errors.
• Greatly reduces operational costs such as ink and labor costs.
• Eliminates metering mailpieces prior to running them through a sorter. No need to purchase meters. No additional machine runs.

WayMark increases the value for presorting mail by:

• Allowing mailers to convert from an expensive metering solution to a permit environment without the need for file-based processing software at the front-end of their mail production process.
• Saving on metered reclamation costs (usually 15% of postage applied) and the associated labor to prepare the mailpieces for postage reclamation by using permit mailings.
• Allowing multi-ounce processing without keyline data.
• Streamlining permit process/enabling pre-sorters to submit permit mailings in place of clients.
• Optimizing management of float on postage funds.
• Optionally printing customized marketing information and transaction dating.

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